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Category Archives: CSR & Ethics
Who will be the business ethics winners and losers at the London Olympics?

Corporate involvement in the Olympic Games continues to expand in size and significance. This year, the 2012 London Olympics will boast sponsorship on hundreds of millions of dollars in corporate sponsorship and tie-ins. But as the corporate money flooding into the Games increases, so too do the attendant ethical risks.
Tagged Ethics, labour rights, marketing, Olympics
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Nature vs. Nurture: Are Social Entrepreneurs Born or Made? (Part 7 Of 13)
What do Taddy Blecher, Anurag Gupta, Wang Chuan-Fu and all of the other social entrepreneurs have in common? Is this a special breed of human being? Are social entrepreneurs born or can they be made?
Revealing the world’s hottest biodiversity hotspot

Entomologist Dmitry Telnov hopes his new pet project will inspire and disseminate research about one of the world’s last unexplored biogeographical regions: Wallacea and New Guinea.
CSR 2.0 as a New DNA for Business (Part 6 of 13)
By May 2008, it was clear to me that the evolutionary concept of Web 2.0 held many lessons for CSR, and I began to develop my thinking around CSR 2.0. It quickly became clear, however, that a metaphor can only take you so far.
Tagged business, CSR, Responsibility
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Cracking the CSR Codes Puzzle (Part 5 of 13)
Looking back, we can see that the 1990s were the decade of CSR codes. But all that was just a warm up act when we look at the last 10 years, when we have seen codes proliferate in virtually every area of sustainability and responsibility and all major industry sectors.
Tagged CSR, ISO, Tools and Concepts
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Why Walmart Fails at Sustainability

The key to sustainability is acknowledging and considering the three legs of sustainability: society, environment, and economic. Walmart fails in at least two of these categories.
Tagged CSR, Responsibility, walmart
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Broken Promises: BP’s slide backwards into Promotional CSR (Part 4 of 13)
By 2000, John Browne, then-CEO of BP, felt the company had earned enough sustainability kudos to risk a major rebranding. The company reportedly spent $7 million in researching the new ‘Beyond Petroleum’ Helios brand and $25 million on a campaign to support the brand change.
Tagged CSR, greenwashing, Responsibility
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Give a Man the Means to Fish From Paternalistic Charity to Venture Philanthropy (Part 3 of 13)
Give a man a fish and he will eat today. Teach a man to fish and he will eat tomorrow – or until his nets break. Invest in a man’s fishing business and he will feed himself and others for a long time to come. This is what it means to shift from paternalistic charity to venture philanthropy.
Tagged philanthropy, Responsibility, Venture
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